Archive for May, 2014

We’ll Make You a Star: Permitting a Street Event to Promote the Tribeca Film Festival

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tribeca film festival events nyc

We recently secured parking permits for multiple locations of a mobile marketing street event that stopped in Union Square Park, Washington Park, the Meatpacking District, Madison Square Park, and in the Tribeca/Greenwich area — home to the annual film festival.

The street-level marketing event promoted this year’s film festival with a branded trailer that featured a photo booth. Passersby were encouraged to climb on board and show off their most dramatic expressions, from the serious to the silly. As they exited, participants were given prints of their photos and had an opportunity to purchase advance tickets to the Tribeca Film Festival.

The EventPermits team worked to secure parking permits for each of the five locations and also coordinated logistics and planning. In addition, we contracted security personnel for each location, provided by Marty Barnes Security.

Parking permits are essential for mobile marketing vehicles and tours to allow vehicles to remain parked on city property and also ensures a safe parking space is available that can accommodate the large footprints of marketing vehicles and trailers. Adequate spacing is imperative for the safety of participants, passersby, brand ambassadors and other motorists.

In addition, we are able to secure prime locations for each stop on a mobile marketing tour in order to match the desired demographic, pedestrian traffic, and picturesque location requirements from your brand client. Our experience and the relationships we have developed with municipal offices in each city are a tremendous asset to fulfilling these three requirements.

EventPermits secured permits and scouted locations on these recent successful nationwide mobile marketing tours for major brands:

Contact EventPermits today to begin planning your next mobile marketing campaign. Our fully staffed offices across the country can help you scout and secure the perfect location and ensure you’re fully and correctly permitted to launch a successful activation.

Permits by EventPermits: Parking Permit

Security Coordinated by: EventPermits

Logistics and Coordination by: EventPermits

Security Provided by: Marty Barnes Security

Locations: Union Square Park, Washington Park, the Meatpacking District, Madison Square Park, and in the Tribeca/Greenwich

Event Marketing Agency Recently Coordinated Venues and Secured Permits for Multi-City Food Truck Mobile Marketing Tour

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FOR IMMEDIATE RELEASE

EventPermits worked with a nationwide experiential marketing team to coordinate venues at multiple locations for a mobile marketing tour featuring a coffee food truck. EventPermits secured necessary permits for each city and coordinated security services.

 (New York, New York) EventPermits, a nationwide event permitting agency, recently scouted and coordinated venues in five locations for each stop on a mobile marketing tour that featured a food truck selling coffee. In addition, EventPermits secured all necessary permits for each city and location.

The event featured a mobile café selling coffee for just $0.26 and offering information about financial services provided by the world’s largest mutual fund company. The cost of the cup of coffee was equivalent to 1/5 the cost of a leading competitor’s cup. This savings paralleled the cost of mutual funds offered by the investment company, which is 1/5 the industry average.

The food truck stopped at the following locations: 

  •     Austin, TX: Congress & 7th Avenue
  •     Atlanta, GA: Atlantic Station in Midtown
  •     Baltimore, MD: Pratt Street between Gay Street and Market Place
  •     Boston, MA: City Hall Plaza
  •     New York City, NY: Grand Central Terminal

EventPermits worked to coordinate and secure these locations to maximize pedestrian traffic, and secured activity permits or venue contracts in all cities. In addition, EventPermis secured health permits in New York City and Boston, and also coordinated a parking permit and security, provided by Marty Barnes Security, in NYC.

“Mobile marketing tours are an effective way to showcase your brand because they attract pedestrians while stopped at each location and the branded vehicles also engage people while traveling between destinations,” said Stella Fitzpatrick, owner of EventPermits. “This tour enticed morning commuters with inexpensive fresh, hot coffee which easily and interestingly segued into an introduction to the company’s financial services.”

EventPermits cuts through the red tape of the special event process, working as a behind-the-scenes support team exclusively with and on behalf of its advertising, public relations and event marketing agency clients. The company’s primary focus is securing prime locations and the necessary permits for staging successful corporate events from coast to coast. Based in Hoboken, New Jersey and the New York City metro area, EventPermits also has fully staffed offices in Atlanta, Boston, Chicago, Los Angeles, Miami, New Orleans, San Francisco, Toronto and Washington DC. To obtain a quote, please visit http://www.eventpermits.com or contact Rick Arnstein by telephone at (201) 223-1602 x111.